ADVANCED SEO STRATEGY MASTERCLASS


PROGRAM OVERVIEW


This intensive two-day hands-on workshop will look at the processes, tools and techniques to developing your own SEO strategy and implementation plan for your business. Know how to research your market and competitors, optimize the elements on your website as well as off your website to have a holistic ranking profile on Google and the other search engines, while measuring your rankings and trac behavior for continued future success with your campaigns.


WHO IS THIS PROGRAM FOR

This program is designed for professionals at all level interested to learn and make use of digital marketing to improve their businesses and revenue growth. Further, Business leaders or managers who want to understand the entire big picture of “digital marketing“ and make better business decisions through this knowledge are encouraged to attend.

CEO’s, Directors, GM’s, Vice President, Division Heads, Senior Managers, Managers and anyone involved in the negotiation process, such as executives: Legal, Business Development, Sales, Vendors, Contractors, Marketing, Project Managers, Sourcing and Procurement.


TEACHING METHODOLOGY

Covering all Google Ads topics from basic setup and configuration all the way to advanced advertising features, our course is curated to slowly guide you through Google adds Fundamentals all the way to formatting and optimization preparing you for the Official Google Ads test at the end of the course.

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SPEAKER

SPEAKER

PHILLIP MACDONALD

Phillip MacDonald has over 15 years of online marketing experience in the U.S. and Asia-Pacific. With a Bachelors’ degree in Internet Marketing, Phillip began his career by creating small affiliate websites to rank on the 1st page of Google to make quick cash.


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